Market research may justify bundling if which condition is fulfilled?

Bundling refers to the practice of combining multiple contracts into a single one. The condition of realizing measurable substantial benefits to the government serves as a valid justification for this approach. When market research supports the idea that bundling contracts will lead to significant advantages—such as cost savings, improved efficiency, enhanced performance, or better overall outcomes—it aligns with the goals of federal procurement to achieve best value for the taxpayer.

This rationale helps ensure that the decision to bundle is not arbitrary but rather based on sound strategic considerations that can be measured and assessed. These benefits must be considered carefully, as bundling can negatively impact small businesses and competition. Thus, demonstrating that substantial benefits will result from bundling helps to satisfy the requirements outlined in federal regulations regarding contract awards and small business participation.

In contrast, factors such as high costs of separate contracts, the lack of qualified small businesses, or limited agency experience might influence the decision-making process but do not directly address the justification based on measurable benefits. Only substantial measurable benefits truly underpin the rationale for bundling in a way that aligns with federal procurement policy objectives.